January 24, 2012
Contact: Harvey Levenson
805-756- 6151; email@example.com
SAN LUIS OBISPO -- Harvey Levenson, interim chair of Cal Poly’s Journalism Department, has initiated a new advisory board to provide students with a link to the profession outside the classroom.
Headed by Tracy Campbell, vice president of public advocacy for the California Hospital Association, the advisory board includes alumni and industry professionals representing the department’s concentrations in broadcasting, multimedia, news-editorial and public relations.
Cal Poly is one of the nation's top-rated universities because of its unique Learn by Doing philosophy, faculty leadership, and strong industry relationships, according to Campbell, a Cal Poly journalism graduate. "As the field of journalism undergoes dynamic changes as a result of technological advances and business pressures, the experienced professionals who serve on the advisory board will help the department remain current and prepare students to enter the profession," she said.
The advisory board initially started as a focus group last year; however, members saw the need for more consistent collaboration to make sure their initiatives were implemented. The next advisory board meeting will be held in spring 2012.
Levenson pointed out the need for the advisory board, “With rapid changes occurring in the journalism profession vis-ŕ-vis technology and demands for information quickly and through multiple channels, it is imperative for academic journalism departments to remain current in preparing the profession’s future leadership. Nothing better than an advisory board composed of experienced and sophisticated professionals keeps an academic unit attuned to the needs of the field. These people are out there on a day-to-day basis experiencing the demands of the profession firsthand, whereas professors address the longer term and broader issues of preparing future journalists. It is the longer-term perspective combined with the day-to-day occurrences of the field that make for a solid education in journalism. The Cal Poly Journalism Advisory Board contributes this latter perspective and is the reason for its reconstitution and restructuring.”
Within the year the board hopes to form committees to address alumni engagement, endowments and fundraising, industry speakers, internships and job placement, laboratory development, program assessment, public relations and publicity, and student mentoring.
For more information, contact Levenson, interim head of the Journalism Department, at 805-756-6151 or firstname.lastname@example.org, or Campbell at 916-552-7594 or email@example.com.
Advisory Board members are:
Michela O’Connor Abrams
Mill Valley, CA
Director, Public Affairs & Publications
Allan Hancock College
Santa Maria, CA
Assistant Business Editor
Vice President, Public Advocacy
California Hospital Association
Director, Innovation & Quality Control
Dow Jones & Company, Inc.
The Wall Street Journal
San Luis Obispo, CA
Correspondent – NBC News
New York, New York
Communication and Public Affairs
Palos Verdes Estates, CA
Senior Managing Editor
Mary Gresch and Associates
Media and Technology Specialist
San Francisco, CA
Director of Public and Government Affairs
Safeway, Inc. – Northern California Division
International Herald Tribune
Director of Elections and Tabulations
The Associated Press
University of California, Office of the President
Chief Operating Officer, Get Out SLO
Managing Partner, Digital Strategies
Robert Logan, Ph.D.
Former Assist. Prof., JOUR, Cal Poly
Senior Staff, U.S. National Library of Medicine
Ag Communications Consultant
Looker Communications Consulting
San Luis Obispo, CA
California Poultry Federation
New York, NY
Department of Journalism
Western Washington University
Senior Vice President
Executive Director & Director of Marketing
West Hills Community College District Foundation
Washington Post Radio
Silver Springs, MD
Host, Newsradio 850 KOA (Denver)
Chief Executive Officer/Founder
Digital West Networks, Inc.
San Luis Obispo, CA